Freida Rothman is a premier Brooklyn-based jewelry designer sold nationally in leading department stores, independent fine jewelers and fashion boutiques. At the helm of her eponymous brand since 2010, designer Freida Rothman's vision has established a lifestyle brand of modern classics with a contemporary edge. She's a second-generation jeweler and learned about fine jewelry craftsmanship from her father. Coming from a fine jewelry background, she wanted to use the same artistic techniques to create jewelry that was accessible, but still had impeccable craftsmanship, not compromising on the attention to detail and beauty. Her signature matte gold finishes and two-toned colored metals set her apart from other designers. Freida's primary design inspiration comes from her hometown of Brooklyn. From her window, the architectural skyline of New York City meets the steel and cable span of the Brooklyn Bridge and on the streets, the youthful diversity and urban style of the women. She only sees the beauty in this city as it gave her family a second chance at life when her grandparents immigrated here after the Holocaust. It's important for Freida to keep the legacy of her grandparents alive. As a mentor on the Accessories Innovation Committee, spearheaded by The Accessories Council, Freida is passionate about actively supporting emerging talent within the industry and giving back in the community. She's a proud member of the Female Founder Collective, a network of businesses led by women, supporting women. She hopes to keep the legacy of her grandparents alive.